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A marketing manager for a company that makes ready-to-eat breakfast cereals. Your company recently initiated a loyalty program for consumers, which resulted in a large purchaser database. The brand managers are eager to mine the available data, which they can use to design more effective promotional programs. Your first step is to conduct an exploratory baseline analysis, the goal of which is to describe the buyer base and estimate basic statistical descriptors of the said buyer base. You are particularly interested in the size of individual purchases, as well as the frequency of repurchases. Describe the individual statistics you would compute and discuss what would you learn from each statistic that would be of value in designing effective promotions.
Explain Every firm (and every individual and nation as well) is faced with the law of diminishing marginal returns
Value of Security and Control - Explain what is the business value of security and control
Motivation is the primary responsibility of line managers. HRM's role organizational employees is limited to providing programs that equip line managers with means of motivating their employees, Do you agree or disagree with the statement?
The students will research as well as gather information on the following economic indicators-Expectations of economic and financial and international conditions for the near future
Discuss and explain four different types of thinking styles. Compare and contrast the four different types of thinking and comment on how each affects the critical thinking procedure.
Explain why is it important for HR managers to realize the importance of human assets? Explain how do human assets contribute to a competitive advantage?
In your experience, have you found this to be case? What type of problems or benefits could result from having work force with similar personalities?
product development and the business planwhich section or sections of a business plan submitted to venture capitalists
purpose of resume or curriculum vitae cv1. the purpose for each type of resume how they differ and when you personally
Illustrate what are some of the challenges faced by marketers as they attempt to define their target markets? Explain how necessary is it to fine-tune your Marketing Plan so that your target market is clearly defined and measurable?
Identify two ethical issues in public health and health services and/or major challenges facing the health care system in the United States.
What is the relationship of constructive ethical practices to organizational performance? Please support your answers with examples, from real life if possible.
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