Quantify both the gap and the performance targets

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Also here's what the professor said about activity one: Overall good topic however it is critical to quantify both the gap and the performance targets and to reflect the $ impact. Further, the objectives could be streamlined by focusing on process efficiency, use of online marketing that will both lead to cost savings and growth of customer base hence additional revenue to be re-invested in to the organization for process automation. Please update your submission, re-post in the grade book and move forward with the next activities.

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