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Part -1:
'Where are the Missing Customers?
Play Around Toys Inc. wants to lure back customers who have not purchased any of its products for a while. Tasks:
Submission Requirements:
Part -2:
Play Around Toys Goes Online Play Around Toys Inc. wants to expand its business by creating a website where customers can shop online. Prepare a report that describes an e-commerce business and revenue model for the website. In addition, define behavioral targeting and explain how it will work on this website. Describe the factors that must be considered while designing the website. Submission Requirements:
Attachment:- lab.zip
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