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Blue Ocean Stragegy
Write a 700- to 1,050-word paper that describes the importance of blue ocean strategy and identifies a product or service that would be considered a blue ocean move. Include the following:
• A description of blue ocean strategy and its importance
• A product or service that might be considered a blue ocean move and why
• An alternative red ocean move for the same product or service along with the pros and cons of that strategy.
Explain Entrepreneurial questions on repositioning products- Baking soda and What were the new use situations that help revitalize the sales of baking soda
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24. A salesperson driving to visit a client located two hours away has a tire blow out on the highway. He walks about a mile to the next exit where he finds a service station. The owner of the station says he can replace the blown tire, but ..
Required to identify a market research problem/opportunity for an organization or company and to develop a research proposal that can be turned into an actionable market research study that will provide decision makers with useful information w..
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