Propensity to consume certain kinds of products

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According to a report by Nielsen, there are 43 million African American consumers with buying power of $1 trillion. Also, African American consumers have some behaviors that are different from other Americans. Describe at least five unique behaviors of African American consumers. You may want to look at some of the differences in media behavior, propensity to consume certain kinds of products, and shopping behavior.

Reference no: EM131476228

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