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XYZ Company has now decided to rework its marketing and production strategies to increase market share and reduce overall costs. Since you oversee marketing and operations, top leadership has requested that you prepare a formal proposal for the Board of Directors that focuses on a new marketing and production strategy. In your formal proposal, assess market segmentation, channels of distribution and logistics, supply chain management, and marketing research tools that XYZ should use given their products, quality management ideas, quality improvement ideas, project management ideas in terms of operations, and the overall new marketing/production strategy. Length: 3-5 pages, not including title page and references. Please use the concepts from the Peregrine Modules as well as three additional scholarly sources for support throughout your proposal. Additional reliable sources may also be used. Your response should demonstrate thoughtful consideration of the ideas and concepts presented in the course by providing new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards.
explain how almost any leader or manager could help mitigate those stressors. Provide specific examples to support your response.
Cooper's Copy shop is considering two different processes for completing copying jobs brought in by customers. Process A uses one person to set up the job and do the copying. If this approach is used, an experienced person can complete an average of ..
Discuss key decisions a company must make as a product moves through its life cycle.
Explain the need for effective project and team communications systems to keep stakeholders informed of project status.Describe the need to manage project scope throughout a project's life cycle to provide closure to a properly executed project.Use e..
Describe at least one application of modern technology in each of these service industries: Financial Services, Public and Government Services, Transportation Services, Educational Services, and Hotel and Motel Services? How does your example applica..
How does your concept of citizenship relate to transformational leadership? Do some quick research - What is Corporate Citizenship? Would you call your observable group a good corporate citizen? Why? What kind of citizenship do you expect from the co..
Compare and contrast the following definitions of quality. Definition 1: Quality is the totality of features and characteristics of a product or service that bears on its ability to satisfy given needs. Definition 2: Quality is meeting or exceedin..
Review the classical and behavioral models of decision making information presented below then write an essay providing examples of when you have used optimizing decision making and examples of when they have used satisficing decision making for your..
Write a 350-word paper based upon the data collected on the process. Identify and discuss the main bottleneck in this process. Apply Goldratt's theory of constraints to identify and overcome process bottlenecks.
Belief which helps solves difficult social problems create a desirable community also attract also keep skilled employees is known as which argument.
Compare and contrast the relative advantages and disadvantages of two methods of data collection, as used for ‘diagnosis’ of an organization’s need for an intervention.
Inventories - and inventory management - should be a thing of the past. An efficient and effective organization should be able to employ lean and just-in-time concepts so that inventories are not necessary. Do you agree or disagree with this statemen..
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