Reference no: EM132273204
Do you think Jim Sinegal was an effective CEO? What grades would you give him in leading the process of crafting and executing Costco’s strategy? What support can you offer for these grades?
Students should refer to Figure 2.1 in Chapter 2 to develop answers to this question.
Select “yes” for the statements that describe Jim Sinegal’s leadership and choose “no” for those statements that are not accurate of his effectiveness as a CEO.
a. Jim Sinegal set forth a clear and well-defined strategic path for the company to follow.
b. Jim Sinegal had savvy merchandising skills and orchestrated the company’s effective strategy to create a “treasure hunt” atmosphere in the stores, to keep prices ultralow, and to build a high volume of store traffic that promotes rapid inventory turnover
c. Jim Sinegal would receive a grade of “B” for his effectiveness as a CEO. His approaches were aggressive, which made him intimidating to store managers.
d. Jim Sinegal was the driving force behind the company’s ability to achieve annual sales volume of close to $130 million annually per store.
e. Jim Sinegal would receive a grade of “A” for the job he did in leading the strategy-making process at Costco.
f. A weakness of Jim Sinegal was his focus on making decisions without consulting with other executive senior level leaders.