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Q. Motorola's Iridium, a go anywhere mobile phone system which beamed signals down from 66 satellites was called ‘the eighth wonder of the world' by Motorola CEO Chris Galvin. Elucidate however, at $1500 for a handset the size of a brick, consumers balked also a few business customers wanted the security also reliability offered in remote corners of the globe like Katmandu. As a result, Motorola's 25 percent market share in cell phones declined steadily to 13 percent in 2001 also Motorola stock fell 16 percent from 1997-2001, during a period when the S&P was up 76 percent.
1) Characterize the product space for mobile phones when Iridium began
2) illustrate what trends did Nokia pursue as it designed mobile phone products in the late 1990s?
3) Illustrate what might a more proactive Motorola have done dissimilarly had it correctly perceived the steps its rival Nokia would take?
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