Prioritize the attributes of golds relings brand

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Reference no: EM131584747

DISCUSSION 1: "Statistical Engineering Frameworks"

Please respond to the following:

Note: Online students, please select one of the two subjects to discuss.

• Compare and contrast the fundamental differences between process improvement framework and problem solving framework. Provide one example of business management applying each framework to support your response.

• Select one project from your working or educational environment in which you can apply problem solving framework. Next, suggest at least three questions that you would ask yourself in order to identify the root-cause of the problem during the project that you have selected. Justify your response.

DISCUSSION 2: "Core Market Offerings and Defining the Product"

Please respond to the following:

• From the case study, take a position on whether Tropicana did or did not make a major mistake in changing its product packaging. Next, suggest the next two steps that you believe Tropicana should take in its branding strategy in order to counteract the initial negative response to the new product packaging. Provide a rationale for your response and do not duplicate your classmates' responses.

• * From the scenario, prioritize the attributes of Golds Reling's brand from the brand map presented in the scenario according to the attributes that you believe would be most important to the new tablet's target market. Provide support for your response.

• Please submit in 2 different attachments.

Reference no: EM131584747

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