Prepare complete marketing plan for waters bottling company

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Reference no: EM13738266

Using the Waters Bottling Companyin Module 1, continue to build the Marketing Plan Sections for the product you have selected/ invented/ created. Complete the following in MS Word: Be concise but complete in your analysis of each plan element. Your employer wants to know you have left nothing out in your analysis.

This assignment represents Section 3 of the Marketing Plan. Use the guide to identify the sections of the Marketing Plan and the marketing elements contained therein. This assignment will focus on Section 3- Product & Price (Module 3).

Section - Product & Price

The Product

Product Levels: Core, Actual, & Augmented (Packaging)
Product Life Cycle
BCG Model

Services Marketing

Price Determination & Pricing Strategies

Supply & Demand
Competition
Objectives and Strategies

You will create a complete Marketing Plan by the end of the course. You will write the third section of the Marketing Plan for this assignment.

Reference no: EM13738266

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