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Prepare a comprehensive marketing plan

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Marketing Plan

Prepare a comprehensive marketing plan for the following product scenario:  

IT Today is a start-up company that is interested in providing technological assistance to the average consumer that is interested in all the newest technological gadgets (smartphone, tablet, laptops, printers) but does not necessarily have the time or background to maintain their operation. IT Today would like to provide 24/7 technological assistance as well as assistance in networking. The company goal is to put together this business with the end result of a profitable business model.

The general overview of the marketing plan create the following:

  • Overview of Company
  • Market Research Strategies
  • Analyzing Macro-environment-PEST Analysis

Reference no: EM131417841

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