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1. Pre-employment tests are used by many employers as part of the selection process. What steps should employers take to assure that the tests used are legal and valid?
2. According to the authors’ of our textbook, advertising, more than other aspects of marketing has been sharply criticized as unethical, manipulative and deceptive. It has also been argued that advertising encourages consumers to buy products or services they don’t need and sometimes can’t afford. Within your post address the following question:
1) Do you agree with the above statement that advertising encourages consumers to purchase products or services they don’t need?
2) Why or why not?
250 words
"José runs a mail-order business for gym equipment from his house in Dorado. Annual demand for the PuertoFlexers (the best seller) is 25,000 in the US. Assume that the year has 360 days. He sells each product for $350, earning a markup of 20%, includ..
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