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Porter competitive forces model

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Amazon.com has become one of the Web's most satisfying online retail shopping site. Their success is attributed to their ability to use Internet technology as a way to develop and execute a value web strategy to link up more efficiently with their suppliers, strategic partners, and customers. The continuous efforts by Amazon to be innovative in their business strategy and use of information systems have been the main ingredient for Amazon's success. Initially it launched as an online bookstore selling books at the lowest price, but now it has evolved into a superstore, selling almost all the products that are available on Wal-Mart.

Q. Analyze Amazon.com using Porter's competitive forces model. What forces do you think endangered the company's position?

Reference no: EM132552617

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