Popular in business and other social sciences

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Homework 2-Likert Scales: How to (Ab)Use Them

1. What is Likert scale? Why are they popular in business and other social sciences?

2. What is the author's issue with the way Likert scales are used?

3. Why do social sciences use Likert scales as interval scales? Do social sciences use parametric or non-parametric tests on Likert scale data? Is this okay?

Reference no: EM131200812

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