Political and legal forces on the marketing environment

Assignment Help Operation Management

Reference no: EM132163136

1. Which of the following scenarios illustrates the impact of political and legal forces on the marketing environment?

a. With the number of smartphone users on the rise, Taalia Inc., an electronics company, decides to create mobile advertisements for its products in addition to print and television advertisements.

b. After a shoe manufacturing company experiences an increase in demand for its products, it opens retail outlets in several locations.

c. The raise in the legal drinking age from 21 to 25 in Florida might force marketing managers of alcohol companies to minimize their target market and reposition their offerings.

d. Lianet Ltd. hires a homosexual individual as its marketing manager in an attempt to encourage diversity in the organization.

2. Store A uses the newsvendor model to manage its inventory. Demand for its product is normally distributed with a mean of 500 and a standard deviation of 300. Store A purchases the product for $10 each unit and sells each for $30. Inventory is salvaged for $5. What is its expected profit if Store A's order quantity is 525 units? Expected inventory is 132.6.

$2815

$7185

$10,000

$7815

Reference no: EM132163136

Questions Cloud

Ethical and legal considerations of business protecting : Explain the ethical and legal considerations of a business protecting its employees while a workplace sexual harassment investigation is underway.

Compare sexual harassment liability of business entity : Compare the sexual harassment liability of a business entity that is a sole proprietorship with an entity that is a corporation.

Tax laws become increasingly complicated : Why then have the tax laws become increasingly complicated?

Understanding the science behind change : Blue Cross and Blue Shield, and Others: Understanding the Science behind Change. Organizational change goes beyond promotions and the threat of layoffs.

Political and legal forces on the marketing environment : Which of the following scenarios illustrates the impact of political and legal forces on the marketing environment?

Purely substantive audit approach-combined audit approach : Why are substantive procedures required in both a purely substantive audit approach and a combined audit approach?

Popular fruit juice brand in the food and beverage market : Latia is a popular fruit juice brand in the food and beverage market. Which of the following strategies is most likely to help the company achieve its goal?

Target condition-what is the proposed new process : Target Condition (What do you want to change? What is the proposed new process? e.g. more trained cashiers in stores, more cash registers

Things along with its potential impact on business : Explain the Internet of Things along with its potential impact on business. Also, list three IoT devices that you are currently using in your own personal life.

User Account

All Pages