Perceptual map for product or brand positioning

Assignment Help Operation Management

Reference no: EM132156121

Each of the following is a useful outcome of utilizing a perceptual map for product or brand positioning with one exception. Which one thing from the list below does a perceptual map not do?

A) A perceptual map allows a marketer to identify “white space” or gaps of product or brand positioning opportunities in the marketplace.

B) A perceptual map allows a marketer to assess competitor reaction to the firm’s initial positioning efforts.

C) A perceptual map visually presents both positioning and repositioning options.

D) A perceptual map visually presents perceived similarities between the firm’s product or brand and that of competitors.

E) Utilizing a perceptual map accomplishes all of these things.

Reference no: EM132156121

Questions Cloud

Catering business employing four workers : Sheila James owns a catering business employing four workers. She just got a contract to cater a wedding reception for a Chinese couple who speak

Analyze conditions for optimal team performance : Analyze conditions for optimal team performance,include two real world examples of what health care leaders can do to promote this.

What are some of the key factors in a global workplace : You must reference your work and include both in-text citations (also known as parenthetical citations) and a full reference using the APA style.

Right to check into applicants backgrounds : Do employers have a right to check into applicants' backgrounds? What about if that check includes social media, blogs, pictures

Perceptual map for product or brand positioning : Each of the following is a useful outcome of utilizing a perceptual map for product or brand positioning with one exception.

How the media influences political parties and voters : Consider how the media influences political parties and voters, political bias for/against parties, and the role of ideology. How does fake news and outright.

Journalize the company purchase of inventory : Journalize the company's (a) purchase of inventory, (b) accrual of interest expense on June 30, 20X1, which is the year-end

Characteristics of an ethical corporate culture : What are the characteristics of an ethical corporate culture?

Write an essay on your personal worldview : Briefly discuss the various possible meanings of the term "spirituality," and your understanding of the concepts of pluralism, scientism, and postmodernism.

User Account

All Pages