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MRK201 Principles of Marketing - Khawarizmi International College
Learning Outcome 1: Differentiate between sales and marketing terminologies, highlighting the need for marketing planning and evaluation of its different techniques.Learning Outcome 2: Describe the concepts of segmentation, product, pricing, different strategies of distribution channels and promotional strategics.Learning Outcome 3: Choose the apropriate marketing communication channels and explaining their benefits.
Based on the e-book and the chapters, answer' the following questions:
1- First, you should identify a well-known company that has a clear line of products or services that are available or well known to our local United Arab Emirates Market.2- Chose a company and present its history, activities.3- Write about the firm's marketing mix, what are/is the firm's product/s? And describe the development of the firm‘s product if applicable? Explain the firm's pricing strategy? Explain the firm's promoting strategy? Explain the firm's distributing strategy*4- Explain in details the firm's segmentation strategy in its markets?5- Summary of the report and recommendations.6- References: Any source that you have used must be listed.
need to follow exactly attached instructions as Q1: Introduction about the Company Q2: Market Mix AnaIysis-5 P’s a. Product b. Place c. price d. Promotion e. People/Custo mer Service Q3: Explain in details the firm''s Q4: Summary of the report and recommendations Q5: Bibliography, Appendix, Charts, Graphs.. etc and referencing as APA style, ppt as completed sentences not paragraph and don''t forget to add notes & photos for each slide
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..
The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..
The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..
Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..
Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.
Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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