Marketing-value capture-value communication-value delivery

Assignment Help Operation Management
Reference no: EM131638183

MARKETING: Nonfinancial GOALS for Macy's (Goals Must address central marketing situation facing Macy's:Appeal to style seeking millennials(Male consumers) due to the increase in online shopping):

1) Value Creation (Goal needs to state what you hope to achieve as well as address the Central marketing situation facing Macy's. Need specific #s & percentages)

2) Value Capture (Goal needs to state what you hope to achieve as well as address the Central marketing situation facing Macy's. Need specific #s & percentages)

3) Value Delivery (Goal needs to state what you hope to achieve as well as address the Central marketing situation facing Macy's. Need specific #s & percentages)

4) Value Communication (Goal needs to state what you hope to achieve as well as address the Central marketing situation facing Macy's. Need specific #s & percentages)

Reference no: EM131638183

Questions Cloud

Explain why race and ethnicity should be defining terms : Discuss the sociological implications of this trend. Explain why race and ethnicity should be defining terms about an individual.
Positive or negative incident or experience : Compose case analysis of a positive or negative incident or experience on a team that you have been a part of, either as a member or as an interested bystander.
Analyze social phenomena utilizing theoretical frameworks : Analyze social phenomena utilizing theoretical frameworks. Identify ethical problems faced by individuals or communities and identify effective solutions.
Lesbian and gay association : Your company was approached by the lesbian and gay association formed by a small group of employees.
Marketing-value capture-value communication-value delivery : MARKETING: Nonfinancial GOALS for Macy's, Value Creation, Value Capture, Value Communication,Value Delivery
List five sentencing goals of corrections : List five sentencing goals of corrections, and discuss each goal's characteristics and contributions to corrections and effectiveness.
What are the total assets of the company : Liabilities at the end of the year totaled $99,000. What are the total assets of the company at the end of the year
List alternative courses of action : List Alternative Courses of Action. The descriptive words or short phrase for each alternative should be in bold print in the text.
What the effects of transaction on accounting equation : Saddleback Company paid off $42,000 of its accounts payable in cash. What would be the effects of this transaction on the accounting equation

Reviews

Write a Review

Operation Management Questions & Answers

  Manager must make decision on shipping-shipping alternative

A manager must make a decision on shipping. There are two shippers, A and B. Both offer a two-day rate: A for $526 and B for $532. In addition, A offers a three-day rate of $470 and a nine-day rate of $411 and B offers a four-day rate of $459 and a s..

  About certainty-uncertainty and risk when making decisions

Discuss your attitude about certainty, uncertainty, and risk when making decisions. How has your attitude helped or hindered your ability to make rational decisions?

  How do these relationships affect financial performance

What is the relationship between your companies and their respective employees and investors. How do these relationships affect financial performance. Are there any issues outstanding for your companies. Provide a rationale for your assessment.

  What does the term social capital mean

What does the term "social capital" mean? What are the influences of social connections and technology and civic engagement in academic and professional pursuits? What is the significance of social capital in the context of global citizenship and mul..

  Indicator of potential market size

Pick an industry that is of interest to you. What did you identify as your indicator of potential market size? What market performance indicator did you use? How different were your CAP and CAGE-adjusted CAPs?

  Which of the three locations is most desirable

If the warehouse must be located at one of the three markets, which of the three locations is most desirable

  Common tool used to measure healthcare efficiency

Average Length of Stay (ALOS) is a common tool used to measure healthcare efficiency. what factors that should be considered when using this measure. If you were presented with a report that compared your program's ALOS to another program's ALOS, wha..

  Act selflessly to be considered socially responsible

Does a company have to act selflessly to be considered socially responsible? For example, when building a new plant, a corporation voluntarily invested in additional equipment that enabled it to reduce its pollution emissions beyond any current laws.

  Explain the role of fema in response

Desrcibe and explain the role of FEMA in response and recovery at the national, state, local and community level, and provide at least two examples at the community level?

  Considered deontological ethics in the discussion thread

Last week we considered deontological ethics in the discussion thread, and this week we will consider the alternative approach of utilitarianism. How would a utilitarian approach cause someone to make a different decision in certain cases. Can you th..

  What is the group effect exactly

Most veteran research practitioners would say there's nothing magical about a focus group; it's simply a group interview, with the strengths and weaknesses of any interview, plus the strengths (and weaknesses) of doing the interview in a group settin..

  How will this project improve business supply chain

When deciding multiple projects, how will this project improve a business supply chain? This will potentially reduce the labor force by one third (about 100 people) and will potentially result in the sale or disposition of approximately $3 million wo..

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd