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Marketing Report and Presentation
1) Assessment Details
The second assessment focusses on Australian company Who Gives A Crap (WGAC). Founded in 2012, WGAC is a socially responsible company that makes environmentally friendly toiletpaper and uses a percentage of its profits to build toilets in developing nations. While this may not be the most glamorous product category, it is one of the best examples from recent times that a company has utilised non-traditional marketing techniques to gain considerable momentum as a company. The company has since extended their product mix, now offering tissues, paper towel and a range of bamboo toilet paper. Your task is to write a marketing report that addresses:
1) WGAC's original marketing campaign/IMC mix, explaining (using marketing theory from this course) why it worked or what could have been done better
2) Identify the next product WGAC is going to release as part of their product mix. This needs to be feasible and congruent with their current offering and brand image
The assignment in management is a two part assignment dealing 1.Theory of function of management. 2. Operations and Controlling.
Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. Due to increase in the preference for light beer drinkers, Chris Prangel wants to introduce light beer version in Mountain Man. An analysis into the la..
Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. An analysis into the launch of Mountain Man Light over the present Mountain Man Lager.
Analysis of the case using the Doing Ethics Technique (DET). Analysis of the ethical issue(s) from the perspective of an ICT professional, using the ACS Code of Conduct and properly relating clauses from the ACS Code of Conduct to the ethical issue.
Affiliations and partnerships are frequently used to reach a larger local audience? Which options stand to avail for the Hotel manager and what problems do these pose.
What influence (if any) can organizations exercise to encourage ‘innovation-friendly' regulations?
Present your findings as a group powerpoint with an audio file. In addition individually write up your own conclusions as to the effects of regional cultural issues on the corporate organisational culture of this multinational company as it conducts ..
This assignment shows a structure of business plan. The task is to write a business plane about a Diet Shop.
Identify the purposes of different types of organisations.
Entrepreneur Case Study for Analysis. Analyze Robin Wolaner's suitability to be an entrepreneur
This problem requires you to apply your cross-sectional analysis skills to a real cross-sectional data set with the goal of answering a specific research question.
Prepare a major handout on the key principles of instructional leadership
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