Reference no: EM132064931
1. Assess the marketing philosophy of Commercial Bank of Ethiopia. Which of the philosophies discussed, do you think, is adopted by the bank. Substantiate your arguments with clear evidences. What should the company do to appeal to the customers?
2. Identify and briefly describe four trends in the macro/market environment that will have or recently had an influence on the selected industry. For each of the trends you have to:
a) briefly explain the trend
b) describe the impact of the trend on the industry
c) Highlight the implications that the trend has on the marketers in the chosen industry.
3. Assume you are producing and selling Ethiopian cultural clothes. Customers complain the lack of creativity and quality in your product.
a) Explain how you segment, target the market and position the product.
b) Develop the marketing mix strategies (include product, pricing, place, and promotion strategy)
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Fast-track development programme
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The expected real risk-free interest rate over the next year
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What is the maximum capacity of system
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Table of random numbers
: Use a table of random numbers, or the random number button on a calculator, to simulate the operation of amachine for 12 months and hence
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Marketing philosophy of commercial bank of ethiopia
: 1. Assess the marketing philosophy of Commercial Bank of Ethiopia. Which of the philosophies discussed, do you think, is adopted by the bank.
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Prepare a three-month cash budget
: Sales were $770,000 in August and $790,000 in September. Prepare a three-month cash budget, including a schedule for cash collections and material payments
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Getting line of sight
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Case on diack restaurant
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What roles do accountants play in managing government
: Prepare a paper of no more than 700 words that addresses - What roles do accountants play in managing government and not-for-profit organizations
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