Marketing information systems for buy here in minneapolis

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Reference no: EM132178724

1. Steven has recently become the head of Marketing Information Systems for Best Buy here in Minneapolis. His first task is to create a more effective management information system to keep track of the major environmental forces and their impact on Best Buy. What considerations should he consider in establishing an effective way to collect information about each of the environmental forces.

2. Sherrie needs to create a series of survey questions to find out what her customer’s want from her local coffee shop here in Uptown, Minneapolis. Create a series of 5 survey questions that are written correctly, are written using at least three different types of questions that are available to marketing researches, and helps Sherrie determine what she should do to increase overall business from her most loyal customers.

Reference no: EM132178724

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