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Marketing and Distribution Channel Letter
Single-page letter addressed to a hypothetical website development company should be a SUPERMARKET CHAIN SELLING ORGANIC FOODS PRODUCTS.
400 Words
This assignment challenges the student to think creatively.
The deliverable is a single-page letter addressed to ahypothetical website development company.
Place yourself in the role of a marketing executive in a hypothetical firm who is launching a new product that needs to be marketed.
Your firm has agreed to hire a professional website development company to market your product. The website developer needs the following information:
1. A brief description of the product
2. A description of the market and distribution channels
3. A description of the marketing activities
Verified Expert
the sample letter is written by a marketing vice president of a firm( that has developed an organic product) to a supermarket chain that specializes in organic food products, introducing to them a fictional product of organic aloe vera fruit drinks and requesting them to market the products in their chain. the letter briefs about the product, proposed distribution and marketing channels, marketing activities.
35.0 % Description of the Distribution Channels Description of the distribution channels is not present. Description of the distribution channels is not present. Description of the distribution channels is not present.Description of the distribution channels is not present. Description of the distribution channels is thoughtfully presented with rich
35.0 % Description of the Market Channels Description of the market channels is present, but ideas are confused or incomplete. Description of the market channels is adequately presented.Description of the market channels is adequately presented. Description of the market channels product is thoughtfully presented with rich and interesting details.
90.0 % Content 20.0 % Description of the Product Description of the product is not present.Description of the product is present, but ideas are confused or incomplete. Description of the product is adequately presented. Description of the product is clearly presented with useful details.Description of the product is thoughtfully presented with rich and interesting details.
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