Market segmenting-targeting and positioning

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1) Marketing Plan: Identifying Opportunities Key Deliverables: Market Segmenting, Targeting, and Positioning of your product or service Describe your ideal customer and why s/he would want/need your product/service.

2 ) McDonalds: Students are asked to read and analyze this case by using the questions provided at the end of the case to create a 2-3 page analysis.

Reference no: EM131637900

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