Market penetration is an external growth strategy

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Reference no: EM132178922

TRUE / FALSE

1. A business level strategy consists of the competitive approach of a single line of business instead of the entire corporation.

2. Market penetration is an external growth strategy.

3. In general, firms create competitive advantage by offering a basic product at a premium price and/or a preferred product at a low price.

4. Analyzers are usually the first to enter new markets.

5. Reactors are best suited to move quickly into new market opportunities.

Reference no: EM132178922

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