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Manufactures and markets a new

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Assume you are a recent start-up company that manufactures and markets a new, fully organic energy drink. Draw up a simple plan for the selection / assessment of foreign target markets by outlining a set of criteria you intend to apply. Try to strike a good balance between criteria that indicate potential and those that indicate ‘risk'. For each of the criteria provide a rationale. Please write a well-reasoned statement of about 400 - 500 words.

Reference no: EM131249028

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