Manufacturers of products sold through infomercials reduce

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1. Describe the decision process for impulse purchases at the retail level. Would they be classified as high- or low-involvement purchases?

2. How do you think the manufacturers of products sold through infomercials reduce postpurchase dissonance?

3. Explain the relationship between extensive, limited, and routine decision making relative to highand low-involvement decisions. Identify examples of extensive, limited, and routine decision making based on your personal consumption behavior Minimum of 5 lines each for all the question and no plagarism.

Reference no: EM131637657

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