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What traits and behaviors would an ethical sales person possess and how might this help the sales person close deals? How can a sales manager reinforce ethical behavior?
The manufacturer of the line of Grote industrial meat slicers wants to identify all of the supermarkets, delis, and restaurants that are potential customers for its products in each of its market areas. Then it wants to estimate which model each will..
Explain how and organisations international marketing strategy might influence its use of marketing communications
Evaluate how the various methods of data collection, employed research statistics, and research designs have enhanced your individual approach to research. Also, consider what you know about the role of marketing in terms of a firm's financial per..
What is the primary outcome of the degree of fit between strategy and structure? What is the organization's strategy
a marketing plan for a product not a service or idea. below is the outline for this project.1. executive summarythe
Analyze Apple's current overall marketing strategy. Recommend two (2) actions that Apple can take in order to improve its competitive advantage in the global marketplace. Support your response with examples of instances where your recommendations ..
Write a 700- to 1,050-word paper that describes the importance of blue ocean strategy and identifies a product or service that would be considered a blue ocean move
Describe the difference between the vision statement and the mission statement. Define what the mission statement should contain and why based on your research
Discuss how the company can use learning and perception theories in attracting and retaining target market members. Provide a brief description of the theory with specific examples of using it in a marketing communication strategy.
1. a project typically has .a. a defined start and end dateb. a defined start date but no defined end datec. no defined
Look at the different types of advertising shown in Table 4.2 of the text. Select one product and determine how each type of advertising strategy would be used. Incorporate concepts and examples from this week's lecture in your post.
1. dividing a market into distinct groups of buyers who have distinct needs characteristics or behavior and who might
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