Major impact that digital media has had on world of business

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One major impact that digital media has had on the world of business is that: ? achieving the right marketing mix is no longer a necessity. ? interaction between customers and marketers has drastically reduced. ? new industries are evolving that would not exist without digital media. ? there is no scope now for price-based competition. ? there is now no emphasis on product quality.

Reference no: EM131135459

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