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Read the end-of-chapter case in Chapter 12 of your text and do Internet research on NASA during both disasters, with particular emphasis on the disasters' effects on the culture. Why do you feel it is so difficult to "sustain" cultural change in a large organization AFTER the immediate effects of a major event like Challenger or Columbia? What role should leadership play in working to "institutionalize" such cultural changes?

Reference no: EM131308361

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