Major differences between traditional retail and e-tailing

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Reference no: EM13757396

Scan Book VII (Retail to E-tail) and Book VII (Storefront Selling) in Starting an Online Business. Based on your reading/review, please answer the following questions:

1) Briefly summarize the major differences between traditional retail and e-tailing.

2) If you have started a successful e-tail business, would there ever be a reason to consider opening a traditional retail outlet? Explain your answer.

3) What are the advantages and disadvantages of having your own website versus having a “storefront” on a platform like eBay or Amazon?

4) In Book VII, the authors focus on transitioning a traditional brick and mortar store to a “click and mortar” (online and physical store). Would it be wise to consider transitioning from a brick and more store and an “online storefront” as discussed in Book VII? Briefly explain.

5) Briefly compare Shopify and Etsy as tools for developing on online retail business.

Reference no: EM13757396

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