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The Macrodebate for advertising ethics has been a long debate. In fact, dating back to 1907, one critic of advertising wrote, “On the moral side, it (advertising) is thoroughly false and harmful” (Murphy, Laczniak, Bowie, & Klein, 2005).
Provide an ethical perspective and example for both a Macrocriticism and Microcriticism of advertising in today’s society.
What are some of the changes to variable costs that could affect the final price? How does the target market you select affect setting prices for products? What is dynamic pricing? Why is it especially prevalent online? Is it legal?
Explain the concept of structural holes and it affects value creation and value extraction. Based on this discussion, determine some of the skills essential to be a successful general manager.
Which of the following would be an example of a capital equipment purchase for a manufacture of stained glass windows?
Describe by legal name all parties to a contract assignment. May all rights be assigned? Are anti-assignment clauses in a contract allowed to prevent assignments?
From the buyer’s perspective, how does the Internet affect costs? Internet technology allows a company to price the same product differently for different customers. What do you think would be the advantages and disadvantages of Amazon offering the ..
Describe what you would recommend as the COO to improve the speed with which Amazon.com customers receive the products that they have ordered. What negative consequences or disadvantages, if any, do you see as a result of your proposed solution
Laura and Tyler make handmade and hand-painted tables. Their fixed costs for equipment and workspace are $70 per week. The variable cost per table in wood, paint, and other materials is $36. They believe they can sell the tables for $45 each. What is..
Strategic management involves setting objectives, analyzing the competitive environment, analyzing the internal organization, evaluating strategies, and making sure that the strategies are rolled out across the organization. While Lady Gaga’s busines..
Your company, Policy Plan Insurance Services, is a 120-employee insurance claims processor based in Milwaukee. Policy Plan has engaged Midwest Sparkleen for interior and exterior cleaning for the past five years. Midwest Sparkleen did exemplary work ..
Summarize both the Stanford Prision or the Milgram experiment. Explain what one of these famous experiments tells us about human nature. Why is the experiment relevant to an ethics course.
What is the relationship between social responsibility and ethics? Should managers be philanthropic? Explain fully. Discuss some of the pitfalls that philanthropic managers and avoid. Do you think it's worthwhile for managers to build sustainable org..
Compare and contrast design guidelines for a standing operator and those for a sitting operator; include types of work and working height. In addition, discuss the elements of an ergonomic chair.
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