Lubb-bricks marginal revenue curve

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Lubb-bricks uses B2B technology to set output before West Texas Brick. This gives Lubb-bricks "first-move" ability. The market demand for bricks is:

Qd =1,000-100P ⇔P =10-0.01Qd

West Texas Brick's marginal revenue curve is: (qL, qW ) = 10 - 0.02qL - 0.01qW . The

marginal cost of producing an additional unit of bricks is constant at $2.00 for each firm.

(a)  Determine West Texas Brick's reaction function.

(b)  Given that Lubb-bricks has this information and moves first, Lubb-Bricks' marginal revenue curve is: (qL) = 6 - 0.01qL. Calculate Lubb-bricks optimal output level.

(c)  Does the "first-move" ability of Lubb-bricks allow them to capture a larger market share (note that the marginal revenue curves would be symmetric if Lubb-bricks did not have first-move ability)?

(d)  How much do Lubb-bricks profits increase by using the B2B technology, relative to the symmetric case? Assume that the B2B technology was obtained at zero cost and can be operated at zero cost.

Reference no: EM131282718

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