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Liquid detergent bottles of particular brand

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A salesperson at a local store has been monitoring the demand for 50-ounce liquid detergent bottles of a particular brand. The actual demand during the last 5 weeks is shown below: WEEK ACTUAL DEMAND (number of liquid detergent bottles sold)

Five weeks ago 400

Four weeks ago 410

Three weeks ago 421

Two weeks ago 430

One week ago 440

THIS WEEK ACTUAL DEMAND NOT KNOWN

Use trend-adjusted exponential smoothing to obtain the demand forecast for THIS WEEK.

Use the following: Exponentially smoothed forecast five weeks ago = 389 liquid detergent bottles

Exponentially smoothed trend estimate five weeks ago = 10 liquid detergent bottles

The smoothing constants: a =0.4 , B = 0.5.

Reference no: EM131739135

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