Limited liability corporation specializing in new rap artist

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Reference no: EM132167996

Bob's Underground, a limited liability corporation specializing in new rap artists (B.U. LLC, rap) has the following demand function:

Q = a + bP + cM + dR

where Q is the quantity demanded of the most popular product B.U. sells, P is the price of that product, M is income, and R is the price of a related product. The regression results are:

Adjusted R Square 0.7583

Independent Variables Coefficients Standard Error t Stat P-value

Intercept 424.008 32.786 12.932 2.98E-14

P -4.538 1.262 -3.595 0.001076

M -0.0034 0.001 -2.655 0.012263

R -3.75 1.377 -2.720 0.010475

a. Discuss whether you think these regression results will generate good sales estimates for B.U. LLC, rap.

Now assume that the income is $43,000, the price of the related good is $18, and B.U. chooses to set the price of its product at $14.

b. What is the estimated number of units sold given the data above? (round to nearest unit; no decimals)

c. What are the values for the own-price, income, and cross-price elasticities?

d. If P increases by 4%, what would happen (in percentage terms) to quantity demanded?

e. If M increases by 3%, what would happen (in percentage terms) to quantity demanded?

f. If PR decreases by 5%, what would happen (in percentage terms) to quantity demanded?

Reference no: EM132167996

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