Leadership research and findings

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1. What is the “the chasm” in technology adoption? What measures can B2B marketers employ to effectively guide their products across the chasm?

2. What does Andrew DuBrin say about problem solving in the book LEADERSHIP RESEARCH AND FINDINGS?

3. ControlX a manufacturer of electronic control systems that use wireless tablet technology to control automated manufacturing machinery are considering pursuing a new Low-End disruptive innovation approach to their new product line. To be successful, describe what requirements must be met.

Reference no: EM132226534

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