Is distribution an important element of the marketing mix

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Reference no: EM132420274 , Length: 4

As you consider distribution, address the following items:

Question 1: Is distribution an important element of the marketing mix?

Question 2: What value does it add to the product?

Question 3: Describe one of the three major distribution strategies with an example.

Question 4: Discuss whether that strategy is successful including your rationale.

Question 5: Provide a real life example of channel conflict and discuss why the conflict may exist.

Submission Details:

  • Submit your answers in a 3- to 4-page Microsoft Word document.
  • Name your document SU_MKT2010_W4_LastName_FirstInitial.doc
  • Submit your document to the Submissions Area by the due date assigned.
  • Cite any sources you use in APA format on a separate page.

Attachment:- Mix.rar

Reference no: EM132420274

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