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Identify one of your favorite brands. Tell us why you like this brand and what you tend to buy from it. Do you purchase items from this brand online? In stores? Both? Next, identify two major marketing channels that the brand uses to help promote and sell its products. An example would be its website, social media channels, TV ads, YouTube, etc. Provide ample details of how it uses the channels you chose to explore.
For example: Nike uses its Instagram account to heavily promote new products, sales, performance videos, etc. An example of an ad, video, or post would be an excellent addition to your post. Nike also uses various types of YouTube videos. You are to either contribute to the discussion of the brand that they chose or you are to compare your brands and their marketing efforts.
You are not permitted to use Nike or Apple. Please explore other brands that you admire. Late submission will not be accepted.
Explain Ecommerce and system design II and what internet business model would be appropiate for the company to follow in creatying a Web site and why
as a part of the campaign for a new gourmet foods store advertisement flyers will be sent through direct mail to
Select one (1) moral philosophy (teleology, deontology, relativist perspective, virtue ethics, or justice) that has influenced the outcome of an ethical dilemma that you have witnessed. Provide one (1) example of the way in which this moral philos..
The U.S. has a large deficit and international business may or may not be an advantage in lowering this deficit. Consider the arguments about the benefits of international business and their impact on the US deficit
Interpret the importance of continually pursuing opportunities for growth within the health care marketplace, and identify expansion opportunities available to health care institutions through the use of Igor Ansoff's Product-Market Expansion Grid
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Pick a brand extension. Use the scoring model in Brand Focus 12.0. How well did your brand extension do? What could have made it do better
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What is the hedonic method and why is it sometimes used to track changes in the Consumer Price Index
Hired as a hotel consultant for a real estate investment trust (REIT) in New Orleans. The REIT has just purchased a hotel on Bourbon Street in the French Quarter. The REIT has asked you to come up with different pricing strategies based on the ..
What extent have you seen evidence of this and what would you suggest organizations do to support women in the workplace and specifically in leadership roles and Research leadership diversity in the Library and identify two corporate programs that..
What strategies will be most effective for motivating the team, managing conflict, and ensuring its success? Cite specific motivational theories, conflictresolution strategies, and leadership strategies in your answer.
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