Innovation has to be fed throughout organizational culture

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Reference no: EM132277405

1. With this intense focus on continual improvement, the spirit of innovation has to be fed throughout the organizational culture. Most likely, what does Ford foster within their company culture?

a. Incentives

b. Entrepreneurial mindset

c. Inside competitiveness

d. Imitation Sheryl is in charge of developing consumer behavior trends.

2. Sheryl Connelly is in charge of finding trends for Ford Motors to gain or maintain competitive edges in the industry. You could also say Sheryl is responsible for what?

a. Innovation

b. Invention

c. Imitation

d. Entrepreneurship Ford prides itself on innovation.

3. Some of the trends mentioned in the video for 2015 are, "Make way for Gen Z", "Flaunting failure", and, "Expanding next of kin". As a company, Ford will use these trends and try to innovate to appeal to these behaviors. What is this describing?

a. Entrepreneurial mindset

b. Induced entrepreneurialism

c. Strategic entrepreneurship

d. Induced strategic behavior

4. A main focus of the Ford Innovation video was the fact that Ford is planning to focus on the elusive health of the global population. As noted, automobiles do not promote health or healthy habits. What is the next step for Ford in order to be a health conscious automobile brand?

a. Imitate other automotive companies on their health innovations

b. Research health benefits of driving and produce a marketing campaign

c. Innovate and integrate health into the automobiles

d. It is impossible to integrate healthy living into Fords products

5. Which of the following is a solution-oriented question?

a. What have your experiences with the new software been?

b. Now that we know our absentee rate is high, how can we learn the reasons for that problem?

c. Why do you think our personnel policies contribute to employee dissatisfaction?

d. How can we change our process to ensure we meet the new deadline?

e. Could you explain your suggestion in greater detail?

Reference no: EM132277405

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