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1,400- to 1,750-word paper in which you describe the elements of the marketing mix (product, place, price, and promotion). In addition, select an organization with which you are familiar and describe how each one of the four elements of the marketing mix affects the development of the organizationÂ’s marketing strategy and tactics. Describe how each element is implemented. Specifically identify your selected organization and the industry in which it exists.
Explain the Influence of Global Trends on a Company's Decisions and How does this affect a company's decision to invest in, or divest from, a foreign country
Describe Online Security and Adware and Spyware and Cybercriminals and explain why an e-commerce site might not want to report being the target of cybercriminals
Explain Business trends and What do you think it the most significant trend in business today
Explain a feasibility analysis and Target Market attractiveness
Determine which evaluation criteria you would use on the axes of the perceptual map for each of the purchase categories and Develop a perceptual map for ten (10) high involvement products of your choosing using Microsoft Word or an equivalent, such ..
Explain Windows Accessibility Wizard and create a set of accessibility options for yourself using Windows Accessibility Wizard and save them to a floppy disk
Calculate marketing return on sales (or marketing SOS) and rnarketing return on investment (or marketing ROI) for both companies as described.
Use Maslow's Hierarchy of Needs as a foundation for discussing the following four situations: Situation 1: Todd Jamison has heard a rumour that his job may be eliminated next month. His boss, Lucia Conti, is considering moving Todd to a more presti..
Explain What is the importance of online revenue contribution in defining an e-business strategy
Explain Legal, Ethical and Regulatory Issues and describe how each site handles security and confidentiality and International issues
Identify the business plan you selected and state why you selected this business and determine strengths of the business plan
Explain How can market research benefit a small business owner and List some possible sources of market information
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