Importance of marketing research in the development

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Kudler Fine Foods Virtual Organization Use the virtual organization link on the student website to access additional company information on kudler Fine Foods. Kudler fine Foods is a gourmet grocery store that has experienced significant growth and is now focused on expanding its service, improving the efficiency of its operations, and increasing the consumer purchase cycle. Use the virtual organization link of the Resource page to access additional company information of kudler Fine Foods. Using kudler Food's marketing overview as a guide, prepare a 1050-1400 word paper in which you

A. Justify the importance of marketing research in the development of kudler fine food's marketing strategy and tactics

B. Identify the areas where additional market research is needed;

C. Analyze the importance of competitive intelligence and analysis in regards to the development of kudler fine food's marketing strategy and tactics.

Reference no: EM13771278

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