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which is better? emotional advertisement or visual advertisement
The comparison between the impacts of visual appealing ads versus emotional appealing ads of McDonalds
Statement of the problem
Primary problem statement:
- How will Visual appealing advertisement and Emotional appealing advertisement contribute to the buying intention of students in FEU towards McDonalds?
Secondary Problem Statement:
- Which of the two appealing ads is much preferred by the students of FEU?
- Do emotional appealing ads can establish emotional attachment towards the audience that will make them change their buying preference?
- Do Visual Appealing ads can influence the buying behavior of its audience to the point where viewers intentionally motivated to consume your product?
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In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
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