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COURSE DESCRIPTION: This course provides an understanding of the effective integration of technology to improve organizational performance. Students will learn how to evaluate strategies for utilizing technology to support personal and organizational growth. Additionally, students will examine the increasing influence of e-commerce on the role of managers in the workforce. Impacts of the effective integration of technology upon customer relationships are also explored.
Question:
What are some examples of how technology has supported each of the functions of management: planning, organizing, directing or leading, and controlling?
What role will Redbox and other competitors play in the development of Netflix's strategic plans? How threatening are these competitors to Netflix's future?
What role does ethics play in this case? What role, if any, does social responsibility play in this scenario? What product liability requirements might be of particular importance in this situation?
Environmental Protection Agency (EPA) regulations tend to go through many stages of review and approval before they are implemented-Describe these complicated procedures in light of the theories of supply and demand for regulation.
What does the income statement tell you regarding the company? Why is this statement significant? What business decisions could be made by using the income statement?
What are the attributes of tomorrow's leaders, according to Linda Hill?
What would you do to motivate the team to stay, be actively involved in the project, and complete the assignment on schedule?
You are a member of an advertising team assembled to develop a promotional campaign for a new digital camera. Develop three headlines for this campaign, each based on one of the levels in Maslow's need hierarchy that can be used to segment the mar..
What business models are open to a food-product importer? What steps should Kalin take to position his company for the next phase of early-stage-growth? What would be the concerns of a potential investor?
Caroline is conducting a share point analysis for Bloomingdale's. First she estimates total industry sales by compiling a list of all department stores and their sales for the previous year. Estimate total industry marketing expense. Divide total ..
Assume that you are the sales manager at a European company which makes sleepwear products for children. Company personnel discover that the chemicals employed to flameproof the company's line of children's pajamas might cause cancer if absorbed t..
Create a hypothetical marketing campaign that uses what you've learned about the CRM approach. Describe how you might apply insights about developing long-lasting relationships with customers to retain or reactivate past visitors.
What is expected of leadership styles in different cultures? Give examples of the leadership styles discussed in different countries.
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