Illustrating ethical issue regarding marketing products

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Reference no: EM133033222

Find an article from a trusted media source published within the last six months illustrating an ethical issue regarding marketing products, services or ideas. Obviously, issues related to targeting vulnerable audiences, product safety, manipulation or deceptive promotion, or those involved in the supply chain might apply. Identify the ethical issue and include that in the title of your posting. Make sure to include a link to the article or a PDF version of the article attached to your post. Then, answer the following questions:

1. What are the basic facts of this example?

2. Who are the stakeholders besides the obvious?

3. Address any alternatives in handling this situation. Use moral imagination.

4. Do you agree with how the situation was handled? How would you handle this situation. Remember, you are entitled to your own opinion but not your own facts. Base your decision upon the facts, the stakeholders, and the various theories for evaluating the alternatives.

Reference no: EM133033222

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