If you were considering the expansion of the current

Reference no: EM13390073

Businesses large and small now compete in a truly global economy. To be successful in another country it is essential to understand and appreciate the cultural differences that exist. Business practices and ideas that work well here in the United States may not necessarily be expected to do so in other cultural environments.

If you were considering an expansion of your current business into an Asian country, what cross cultural challenges might you encounter?

Task:

Write an essay (suggested length 3-5 pages) in which you do the following:

A. Discuss three major cross-cultural differences that would need to be taken into consideration if your company were to expand into this market based on your selected country.

B. Compare U.S. business practices to practices in your proposed country for each of the following:

1. Product

2. Price

3. Promotion

4. Place

You are not required to create an actual full scale marketing plan, but each of the 4P's of the marketing mix must be individually addressed.

Discuss two distinct ethical issues that you will need to understand and respect as your business expands into your selected country.

Reference no: EM13390073

Questions Cloud

Define and describe profit-sharing plans and as well the : define and discuss profit-sharing plans and also the advantages. additionally critics of profit sharing plans maintain

Develop a hypothesis for a problem at a local business for : q1nbsp develop a hypothesis for a problem at a local business for example high employee turnover. determine if your

When a company sells the product for cash it generally : when a company sells the product for cash it generally recognizes the revenue. but therere situations when it isnt

Explain how would the compensation system modify if the : q1. how would the compensation system change if the minimum wage provision of the fair labor standards act of 1938 in

If you were considering the expansion of the current : businesses large and small now compete in a truly global economy. to be successful in another country it is essential

From the simulation outline three 3 ideas that : integrated marketing communications and elements of promotion mixnbsp please respond to the followingbulldebate it the

Opponents of incentive pay programs argue that such : 1 describe the various returns received from work. please be specific in your response and provide examples.2 opponents

Which of the following represents the largest number of : which of the following represents the largest number of common shares?a. treasury sharesb. issued sharesc.

Which of the following statements is not considered a : which of the following statements is not considered a disadvantage of the corporate form of organization?a.

User Account

All Pages