If the figures are in by the end of the month we will

Assignment Help Marketing Management
Reference no: EM13395492

1.In closing a request for a recommendation, you should include

a. an expression of appreciation.

b. an indication that you've enclosed a stamped, preaddressed envelope.

c. the full name and address of the person to whom the letter should be sent.

d. all of the above.

2.When writing a claim letter, the best way to begin is by

a. complimenting the company for past service.

b. providing a detailed description of the faulty merchandise.

c. providing a straightforward statement of the problem.

d. threatening legal action if you do not receive a favorable adjustment.

3.When making a claim or requesting an adjustment, your closing should usually

a. clearly state how angry and disappointed you are.

b. explain the specific details of the problem.

c. request a specific action or express your desire to find a solution.

d. do all of the above.

4.Routine, positive messages should do all of the following except

a. leave your reader with a good impression.

b. use an indirect approach.

c. provide all required details.

d. communicate the information or good news.

5.In a positive message, the main idea is presented

a. in the first sentence of the middle paragraph.

b. at the end of the middle paragraph.

c. right at the beginning of the letter.

d. in the last sentence of the letter.

6.The longest part of a positive message is typically the

a. introduction.

b. body.

c. close.

d. None--all parts are usually the same length.

7.If the figures are in by the end of the month we will hopefully be able to begin planning for the upcoming year's budget, but if they are not then the planning process will most definitely have to wait until later" is an example of

a. a comma splice.

b. an overly long sentence.

c. an indefinite pronoun starter.

d. an awkward pointer.

8.Which of the following is an example of a hedging sentence?

a. The report seems to be incomplete.

b. The deadline is next Tuesday.

c. The financial statement needs to have two sections.

d. None of the above is hedging.

9.What is wrong with the following sentence?

"To waste time and missing deadlines are bad habits."

a. Similar ideas are not parallel.

b. It contains a dangling modifier.

c. It contains a split infinitive.

d. Nothing--it is grammatically correct as written.

10.What is wrong with the following sentence?

"Driving to the office, a police officer stopped me for speeding."

a. It lacks parallelism.

b. It contains a dangling modifier.

c. It contains an awkward pointer.

d. Nothing--it is grammatically correct as written.

11."Government task force report recommendations" is an example of

a. redundancy.

b. a dangling modifier.

c. a dependent clause.

d. a long noun sequence.

12.Roughly ___ percent of U.S. employers have terminated employees for misuse of company e-mail systems.

a. 1

b.10

c. 25

d. 80

13.E-mail hygiene refers to
a. the absence of slang and informal language in e-mail messages.

b. a nationwide movement to do away with information overload.

c. all the efforts companies make to keep e-mail clean and safe.

d. none of the above

14.E-mails should include all of the following except:

a. information about attachments

b. inside address

c. e-mail addresses of sender and receiver

d. contact information

15.When it comes to monitoring incoming and outgoing e-mail,

a. most companies do not make the effort.

b. only about 10 percent of U.S. employers do it.

c. most employers view it as an invasion of employee privacy.

d. about 50 percent of U.S. employers regularly do so.

16.When it comes to legal issues,

a. e-mails mean nothing--only printed documents can be used in court.

b. e-mail and other electronic documents have the same weight as printed ones.

c. your e-mail messages are off limits--using them in court would violate your privacy.

d. none of the above are correct.

17.According to a recent study, workers exposed to a constant barrage of e-mail, IM, and phone calls

a. increased their productivity by 20 percent.

b. were 50 percent more likely than their peers to be promoted.

c. experienced an average 10-point drop in their functioning IQ.

d. experienced none of the above

18.One important element of basic e-mail etiquette is to

a. be careful about using the "cc" function.

b. use bullets and lists.

c. include headings on all e-mails.

d. capture your readers attention.

19.A good opening for a negative message would be
a. I'm sorry to say I have some bad news.

b. This letter is in reply to your application.

c. Your rsum clearly shows why you are interested in becoming a management trainee with our company.

d. We have no openings at this time.

20.In a negative message, the reasons for the decision

a. are so obvious that you don't need to mention them.

b. come directly after the buffer and follow naturally from it.

c. should be glossed over quickly.

d. should be long and roundabout to cushion the negative aspects.

21.In the reasons section of a negative message, you should

a. present enough detail for the audience to understand your reasons.

b. explain what your decision is before you explain why you have reached it.

c. apologize for the negative decision.

d. do all of the above.

22.A way to be tactful when giving your reasons for bad news is to

a. explain why the decision is good for you and your company.

b. highlight, if possible, how your negative decision benefits your readers.

c. explain that the decision is based on company policy.

d. apologize for having to be the bearer of bad news.

23.Using the indirect approach, the bad news comes

a. immediately after the buffer.

b. immediately before the reasons.

c. immediately after the reasons.

d. at the very end.

24.A good way to make bad news less painful is to

a. maximize the space devoted to it.

b. say, "I trust our decision is satisfactory."

c. avoid stating it and hope that the reader understands what you mean.

d. de-emphasize it by embedding it in the middle of a sentence or paragraph.

Reference no: EM13395492

Questions Cloud

Find out the size of loan and amount that will have to be : question. an investor is considering purchasing an apartment complex for 240000. a loan for 20 years at 75 percent of
Be prepared to describe the significance of mendels : mendel used mathematics and experimentation to derive major principles that have helped us understand inheritance. his
From the given data determine the marginal propensity to : from the following data find the marginal propensity to consume compute the expenditure at each level of gdp and find
Mitosis and meiosis are the two main processes by which : mitosis and meiosis are the two major processes by which eukaryotic cells reproduce. compare and contrast the processes
If the figures are in by the end of the month we will : 1.in closing a request for a recommendation you should includea. an expression of appreciation.b. an indication that
Assume there is no need for additional investment in : a manufacturing company is thinking of launching a new product. the company expects to sell 950000 of the new product
Draw the marginal benefit curve for nutrient cleanup given : you are tasked with evaluating a project for reducing nutrient nitrogen and phosphorus loading into the gulf of mexico
Our understanding of genetic inheritance and the function : the minimum length for this assignment is 1200 words.our understanding of genetic inheritance and the function of dna
Red hair autosomal recessive is found in approximately 4 : red hair autosomal recessive is found in approximately 4 percent of the people in norway. if we assume that the

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd