Identifying target markets and developing products-prices

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1. Identifying target markets and developing products, prices, distribution, and promotion activities that appeal to each of those target markets are all aspects of

A. strategic planning.

B. a competitive assessment.

C. a marketing strategy.

D. vision development.

2. The Ethical Decision-Making Framework includes three of the following steps. Which is not part of the Ethical Decision-Making Framework?

A. Identifying issues

B. Promoting the firm's corporate social responsibility efforts

C. Gathering information and identifying stakeholders

D. Brainstorming and evaluating alternatives

Reference no: EM131680980

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