Identify the steps in the buying process for this prospect

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Reference no: EM134027638

Assignment:

  • Product - Laptop (Model - 2 in-1 Laptop)
  • Company- Lenovo Group Limited
  • Prospect - Target USA

1. Identify the steps in the buying process for this prospect. Connect with your specific selling situation, don't just mention the names of the steps.

2. Analyze your prospect's buying behavior. What are their basic needs, influences, and motives behind their buying decisions?

3. Identify general vs specific benefits for your prospect.

4. Position your product. Explain your selection.

Reference no: EM134027638

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