Reference no: EM13451512

Conduct an internal and external environmental analysis for your proposed business.

Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in your table.

· External forces and trends considerations:
o Legal and regulatory
o Global
o Economic
o Technological
o Innovation

o Social
o Environmental

o Competitive analysis

· Internal forces and trends considerations:

o Strategy
o Structures
o Processes and systems
o Resources
o Goals
o Strategic capabilities
o Culture
o Technologies
o Innovations
o Intellectual property
o Leadership

Write a 1,400 word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include the following:

· Include economic as well as legal and regulatory forces and trends.
· Critique how well the organization adapts to change.
· Analyze the supply chain operations of the organization.

· Identify issues and/or opportunities:

o Identify the major issues and/or opportunities that the company faces based on your analysis above.

o Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.

o Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.

Format your paper consistent with APA guidelines.