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How will your pricing strategy work into your marketing

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Reference no: EM133293978

The company Internacional distribution S.A based in the state of Florida USA wants to expand to the Caribbean market and launch its line of sunscreen products there.

With the following marketing plan for the sunscreen company taking into account the market in Puerto Rico

Help with the following:

1. Unique Selling Proposition: What makes your business unique?

2.Identify the approach that will set you apart from each other.

3. What makes your business, products, and services unique and desirable to your target market?

4. Identify what makes your business the best choice and why your target customers should choose you over the competition.

5. Pricing strategy: What will you charge and why?

How will your pricing strategy work into your marketing message? In most cases, you want to be able to support the price points you've chosen, giving your customers a clear idea of ??the value and benefits they'll get in return. A high value proposition is often the factor that drives a customer to a purchase decision.

Reference no: EM133293978

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