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The product development team for a company's new social media app is creating a business case and analyzing the results. They have discovered that the product will make money. What other question should they answer?
a. Will this product provide the best ROI for all the products in the company?
b. Does the product's value appeal to a small enough target market to generate diminished revenue?
c. How will the product perform over its total life cycle?
Briefly describe the company and product you have chosen, and why you chose it. Then explain what type of product it is based on the classifications from Richardson and Gosnay (2010).
Using the broad definition of a product, identify and explain what products are being offered by a shop that specializes in bicycles; by a travel agent; by a supermarket; and, by a new car dealer
Absolute and Comparative Advantage. What are some industries that the country you chose has absolute advantages and comparative advantages in relative to other countries
What would be the possible drawbacks associated with the spokesperson you selected? Are there any personal issues that concern you?
Distinguish between qualitative and quantita-tive approaches to research-and give some of the key advantages and limitations d each approach.
Research and apply the content from recent articles about the use of e-Commerce Shopping carts. You must cite at least 3-5 sources outside of the class textbook.
Choose the target market for your product, and describe your target market in detail. Create a new product which would appeal to your market.
Which contact tools (audience/consumer contact points) is the company/brand using? (List and Describe)
Explain CEO Salaries and Company's Success and Do you think there is a correlation between CEO salaries and the degree of success of a company
How global pricing strategy differs from domestic price model. What consequences may occur from setting your pricing too high or too low in global marketplace.
What is capital? List and describe the three types of capital a small business needs for its operations and what is the cardinal rule that an entrepreneur should follow when borrowing venture money from friends and relatives?
Which social media sites are they using? What social media marketing are they doing today? Provide examples. What do you think they could do to improve their online marketing strategy? Make suggestions.
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